[ad_1] That is the title of the first chapter in Edel Rodriguez’s graphic memoir, Worm. Rodriquez, an artist whose work has appeared on the covers of Time, The New Yorker, and many other publications, has established himself as the leading visual chronicler of the Trump era. Given the fact that Trump is now ubiquitous with … Read more
[ad_1] If you work in the fields of manufacturing, logistics, aviation, or city planning, you’ve probably heard the term “digital twin.” And if you work in healthcare, climate change forecasting, or any of a number of other industries, you’re about to hear it pop up more and more as the decade progresses. In fact, the … Read more
[ad_1] Back in 2011, U.K. retailer John Lewis launched a new ad for the holiday season called “The Long Wait.” Created by ad agency Adam&eveDDB, it was unlike any other Christmas-related ads at the time. It used emotion and storytelling instead of a blatant promotional sales pitch, and it was 2 minutes long, despite conventional wisdom … Read more
[ad_1] In May, Sweetgreen opened a long-awaited location in Naperville, Illinois, about 30 miles outside of Chicago. Like many of Sweetgreen’s 220 locations, it’s bright, with neon signage and smiling employees. Unlike any of them, however, it’s staffed by a salad-making robot, which Sweetgreen calls its Infinite Kitchen. The robot dispenses salad ingredients by shooting … Read more
[ad_1] Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Driverless-car brands have plenty of obstacles to maneuver around. So-called robotaxi enterprises such as Cruise and Waymo want to build name recognition just like any other consumer brand. But at the same time, they’ve been engaged in a curious competition: … Read more
[ad_1] Wind turbines keep getting bigger: Each blade can be longer than a football field, and one offshore turbine recently installed in China is as tall as a 50-story building. Making the base to hold up a standard turbine can take 40 truckloads of concrete. The scale makes the technology expensive to build and maintain. … Read more
[ad_1] Recently, while presenting our new brand expression to the entire company, it hit me that although people loved the way it looked, there was a high probability that this audience of hundreds of very technical individuals didn’t fully grasp why so much strategy, effort, and time went into the visuals I was sharing. So … Read more
[ad_1] Women gripped with the early trials of motherhood face isolation paired with increasingly monumental change. Many American mothers find themselves journeying in a silent struggle, according to Michelle Stephens, cofounder of Oath Care. The San Francisco-based startup officially launched its app at the end of October, after 10 months of being in beta. It’s … Read more
[ad_1] “Given the late arrival of this meeting invitation on your calendars, many of you will no doubt be asking the question, Will there be layoffs at Ideo? Unfortunately, the answer is yes.” These were the opening remarks of Derek Robson, CEO of Ideo, on the morning of October 2 as he announced widespread layoffs, … Read more
[ad_1] Online giving platform Daffy.org is letting anyone start a fundraiser for their favorite charity. Daffy announced a new feature Friday called Daffy Campaigns, which lets users designate a nonprofit or a set of nonprofits and call upon others to contribute to them. The feature also lets people set up matching donations, where contributions up … Read more